15 Do's & Don'ts For Dental Web Design
Just like everything in life, humans are prone to missing the basics as we advance onto the next phase of whatever it is we're doing. Today we take a look at the top do's and don'ts when it comes to your practice's website.
Introduction.
Getting the basics right in website design is crucial because it sets the foundation for the overall user experience. When the basics are done well, it can greatly improve the functionality, usability, and accessibility of a website, leading to a positive impression on users. This includes elements such as clear navigation, a well-structured layout, easy-to-read typography, optimised load speed, and responsive design for different devices. If the basics are neglected, it can result in a confusing and frustrating user experience, leading to high bounce rates and low engagement.
What should be done on every dental website?
- Focus on User Experience (UX) – Design the website to be user-friendly and easy to navigate
- Use high-quality images and videos to showcase services and treatments
- Include clear calls-to-action to encourage patients to book appointments
- Provide detailed information about services, treatments, and procedures
- Display credentials and certifications of dental practitioners
- Use SEO best practices to improve visibility in search engines
- Incorporate testimonials from past patients
- Have a mobile-responsive design
- Offer online appointment scheduling
- Include contact information, including a phone number, email, and physical address.
What shouldn't be done on every dental website?
- Focus on User Experience (UX) – Design the website to be user-friendly and easy to navigate
- Use high-quality images and videos to showcase services and treatments
- Include clear calls-to-action to encourage patients to book appointments
- Provide detailed information about services, treatments, and procedures
- Display credentials and certifications of dental practitioners
- Use SEO best practices to improve visibility in search engines
- Incorporate testimonials from past patients
- Have a mobile-responsive design
- Offer online appointment scheduling
- Include contact information, including a phone number, email, and physical address.